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About eBooks, just a little different from whitepapers
Offline and online B2B marketing without content doesn’t work anymore. By delivering content, you show your expertise and claim your thought leadership. You are sharing your knowledge and in doing so,...
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Guide for B2B Marketers: Business Buyer Insights 2013
It’s not always easy to understand the buyer and customer, especially for B2B Marketers. “Why is someone (not) interested in my product or service? How to I engage with my target audience? How do I...
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